Compelling Creations | Jill’s Story
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compelling creations company story

compelling creations company story

Jill Felts, guided by her faith and love for designing beautiful, inspirational jewelry, founded Compelling Creations® in 1998. What started as a unique vision has grown into one of the most well-respected direct sales companies in the United States. Many years ago, though, all this could have turned out very differently.

One day while purchasing a gift for a friend’s birthday from a gag gift store, Jill had a chance meeting with the Vice President of Vendor Relations of that particular store chain. At the time, Jill’s company designed a line of zipper pulls called Zipper Art® – ranging from sterling silver peace signs to cats and dogs. After talking at length about the collection, the gentleman asked her to present the Zipper Art® idea to his company. Jill walked away seeing dollar signs. What if they put her pulls in all their stores? Wow! This could be huge. She rushed home to tell her husband whose reaction was not as enthusiastic as she thought it would be.

She defiantly sent her proposal to the chain, the following week. However, in the middle of the night, she woke up and heard a clear, loud voice ask one simple question, “WHO ARE YOU?” In a cold sweat, her heart pounding,she ran to her computer and quickly typed in three qualities: wholesome, generous, and “I have my Father’s eyes.”

As she tried to catch her breath, Jill sat back and stared at the words: wholesome, generous, I have my Father’s eyes. She knew it was God showing her a mirror of her true self—a blueprint to her soul.

In awe of what had just happened, she woke her husband to tell him. He believed every word. But as they dozed back to sleep, IT HIT HER! What was she doing?! This company wasn’t aligned with the “blueprint” just revealed to her!! She didn’t want her daughters shopping in this store, so why would she do business with them?!

Jill didn’t sleep the rest of the night and worried the next few days. What if they accepted her? What would she do? The possible dollar signs still blurred her vision. She tried to rationalize how she could change the gift shop chain, and how the whole store wasn’t so bad. Then, a couple days later, she received the call. “You are not raunchy enough,” said the purchasing department representative on the other line.What? Wow, how right they were! She was wholesome, generous, and had her Father’s eyes. Jill was not aligned with what this company stood for at all!

Within two weeks of the rejection, she received another call out of the blue from two women affiliated with the Girl Scouts asking her to create four zipper pulls for the Girl Scouts of America. The word “wholesome” came to mind. Jill thanked God for setting her back on track!

Her young company had been floundering, because she didn’t know who she was supposed to be in business. For the first time, her true entrepreneurial spirit aligned with her true self. Jill had been working all this time with the wrong focus. She had been working to please people. She realized the true meaning of Colossians 3:23: “Whatever you do, work at it with all your heart, as if working for the Lord, not for men.”

She chose the “returning boomerang” as the Company logo, because it represents the Company’s philosophy perfectly stated by St. Francis of Assisi: “For it is in the giving that we receive.” A boomerang only returns to its origin when thrown correctly. As Jill often says, “If not thrown with the right intention…it’s just a stick.”

Over the years her jewelry line has become a ministry that speaks to all ages and has been worn by thousands of people across the globe.

Jill designs for organizations under private label. If you would like to have a design created for your organization, please contact for a proposal.

Jill’s passion is to encourage and inspire each of us to see ourselves as God sees us – with our own unique exponential potential. If you would like Jill to speak at your conference or with your team, please contact   Download Jill’s Speaker Bio by clicking here.

Community Involvement
Jill attends Grace Midtown Church and is on the Leadership Team for Music to Light the World™ a non-profit 501(c)(3) organization with a vision to “bring peace to the soul” through donating performances and CDs to cancer patients, hospitals, and inner city ministries.

Jill and her husband have been married for over 30 years and have raised two daughters who have grown up in the business.

What they say…

I love your faith jewelry! Not only is the quality exceptional, but I wear it with a purpose because I believe in, and live what it communicates. – Katrina, Seattle, WA
Thank you for the creative designs and the opportunities they provide for witness for Christ. – Sonja Reimer
I am looking forward to the new designs. I get compliments every time I wear your designs. I love them! Thank you again. – Ann, Huntington Beach, CA
I now have four of your necklaces. You have added this incredible blessing to my life. – Lisa, Atlanta, GA
Thank you so much for your beautiful creations. You have been blessed with an amazing creative ability, and we are all so lucky you are sharing it with the world. – Lisa, Jacksonville, FL